Ad Agencies on Twitter: Who Ranks the Highest?

Since we provide ad agencies and PR firms with influencer data, I couldn’t resist putting Adweek’s Tweetfreak list of agencies who tweet through our system to see how the 135 listed firms stacked up.

For the agencies listed, I captured:
Following, Followers
Twitalyzer Influence, Signal, Generosity, Velocity, Clout
Date they joined Twitter

Here is a quick snapshot of who’s on the top, I’ll provide the entire data set in a few days. We’ll talk more about it at the upcoming Twitter Conference.

Most “Influence” (according to Twitalyzer:)

BBH Labs (@BBHLabs)
http://bbh-labs.com/
Joined: 10/27/08
Followers: 3,335
Influence Level: 9.1
“Labs is BBH’s global innovation unit. We’re tasked with pioneering new outputs and approaches, building new platforms through which brands can engage, and creating new agency models going forward. The overall ambition is more engaging content that is more effective and produced more efficiently”

Most Followers:

Jaffe Juice (@jaffejuice)
http://www.jaffejuice.com/
Joined: 03/19/07
Followers: 10,440
Influence Level: 4.9
(Joseph Jaffe is president of Crayon)
“crayon is a strategic consultancy that helps its clients achieve positive change and impact by joining the conversation.”

First to Join Twitter:

Big Spaceship (@bigspaceship)
Joined: 03/05/07
Influence Level: 8.4
Followers: 6,130

http://www.bigspaceship.com/

“An innovation-led digital agency, we create and evolve deeply engaging relationships.”